This is Ofcom's second annual Media Nations report。 lt reviews key trendsin the television and online video sectors as well as the radio and other audio sectors。 Accompanying this narrative reportis an interactive report which includes an extensive range of data。 There are also separate reportsfor Northern lreland, Scotland and Wales。 The Media Nations reportis a reference publication for industry, policy makers, academics andconsumers。 This year's publication is particularly important as it provides evidence to inform discussions around the future of public service broadcasting, supporting the nationwide forum whichOfcom launched in July 2019: Small Screen: Big Debate。 we publish this report to support our regulatory goal to research markets and to remain at theforefront of technological understanding。 It addresses the requirement to undertake and makepublic our consumer research (as set out in Sections 14 and 15 of the Communications Act 2003)。Italso meets the requirements on Ofcom under Section 358of the Communications Act 2003 topublish an annual factual and statistical report on the TV and radio sector。 This year we have structured the findings into four chapters。 The total video chapter looks at trends across all types of video including traditional broadcast TV, video-on-demand services and online video。 In the second chapter, we take a deeper look at public service broadcasting and some wider aspects of broadcast TV。 The third chapter is about online video。 This is where we examine in greater depth subscription video on demand and YouTube。 ln the last chapter we tune into radio and putit in the context of other audio services,including podcasts and music streaming services。 The pace of change in television raises questions about how UK viewers will be served inthe future Online content delivery and the emergence of global video providers, notably Netflix and YouTube, are driving fundamental shifts in viewing habits and industry structures。The internet ismassively increasing the choice available to UK viewers。 More than half of UK households now havetheir TV connected to the internet and eight in ten adults have a smartphone, which they are increasingly using to watch video。Around half of UK households now subscribe to at least one subscription video-on-demand (SVoD) service (such as Netflix or Amazon Prime Video) and UK adultswatch, on average, about half an hour of YouTube per day。 Broadcast television, and public service broadcasting in particular, remains valued and accountsfor the majority of people's viewing, but its use is falling as viewers take up online services。 Peoplewatched on average 3 hours 12 minutes of broadcast television in 2018, but this was 49 minuteslessthan in 2012, and the fall in younger viewers has been much steeper。 Four in ten viewers now saythat online video services are their main way of watching television and film。 our data provides an evidence base to underpin a national debate about the future of Public service Broadcasting (PsB)。 In July 2019, we launched a nationwide forum, Small Screen:Big Debate。This will involve discussions with broadcasters, production companies, government, industry bodies,viewers' groups and national and regional representatives on sustaining public service broadcasting(PSB) in future。 It will look at where PSB content should be available, who should provide it, and howto guarantee a mix of high-quality UK content online。 【更多详情，请下载：2019年国家媒体报告】